Because nothing beats street shopping in a city that’s older than history itself.
So let’s take you on a walkthrough of Varanasi’s most iconic shopping spots—from local haats to luxe showrooms. And yes, we’re skipping the tourist traps and giving you the real-deal spots.
The Banarasi Saree Trail
Let’s begin with Varanasi’s pride and legacy—the timeless Banarasi saree. It’s not just cloth—it’s legacy woven in zari.
Madanpura, Pili Kothi & Lohta (For the Real Ones)
This is where the weavers live, breathe, and literally create art with yarn. You won’t find flashy billboards or influencers here—just generations of craftsmen and some of the finest weaves in the country.
Best For: Bulk buying, bridal trousseau, resellers, or anyone who loves a good deal with authenticity.
Pro Tip: Take a local friend or someone who knows handloom. It’s a maze—and totally worth it.
Top 5 Retail Markets (Where You’ll Want to Shop + Chill)
1. Dasaswamedh Road
Located next to the ghat where the Ganga Aarti happens—this one’s perfect for shoppers who want to buy and vibe.
Must-Visit Stores:
Yett Tip: Do your shopping, grab a kulhad chai, and stay for the Aarti. Pure Varanasi experience.
2. Luxa Road
Where tradition meets trend. This road is buzzing with shops that cater to all budgets—whether you’re after classic silks or lighter, modern Banarasis.
Must-Visit Stores:
What to Buy: Everyday wear Banarasis, silk dupattas, gifts.
3. Gurubagh – Rathyatra Road
A little chaotic, a little colorful, and full of energy. You’ll find everything from bridal wear to cosmetics here.
Must-Visit Stores:
Perfect for: Brides-to-be and shopaholics looking for variety.
4. Orderly Bazar
Close to Sarnath and far from the chaos, this hidden gem is worth the detour.
Must-Visit Stores:
Yett Recommendation: Great quality minus the chaos.
5. Sigra – Mahmoorganj Road
Fancy a posh AC showroom experience? Sigra’s your go-to. Upscale, comfortable, and full of curated collections.
Top Picks:
Perfect for: Gifting, wedding shopping, or retail therapy with a touch of class.
What Else to Pick While You’re Out Shopping?
Don’t leave Varanasi without:
- Handwoven stoles and dupattas
- Silver toe rings and oxidized jewellery
- Wooden toys from Ramnagar
- Desi attars (scents) and herbal cosmetics
- Tulsi mala and spiritual souvenirs
Why Yett Makes It All Better
You don’t need to walk around for hours asking “Bhaiya, achha shop kahan hai?” anymore. Just open Yett and discover the best-rated shops, real-time trends, in-stock collections, and hidden gems around you.
It’s like having a local guide—but on your phone.
No online guesswork. No fake reviews. Just real stores, real fashion, and a lot of smart shopping.
Final Words
In a city that’s been around for over 3,000 years, shopping isn’t just a task—it’s a story. From traditional looms to buzzing bazaars, Varanasi offers a retail experience unlike any other.
So, whether you’re a tourist, a bride, a fashion blogger, or just someone looking for a killer saree—shop like a local, vibe like a legend.
Your local shopping BFF? It’s Yett.
