Personalisation Without Compromising Privacy: How Yett Does It Right

        As shoppers, we all enjoy relevant offers and timely updates, but not at the cost of constant tracking or spam. Yett bridges this gap by helping local businesses personalise experiences in a privacy-first way.

1. Favourites Over Footprints: Opt-In Personalisation

On Yett, personalisation starts with shopper intent. Users simply favourite a store to receive real-time updates about offers, events, and new arrivals directly in the app. No invasive tracking, no third-party data, and no spammy emails. Businesses see who is interested and tailor their communication accordingly..

2.Private Payments, Smart Connections

When a shopper pays through the Yett app, their verified contact details are automatically shared with the business in a secure and transparent way. This makes it easier for stores to identify loyal customers, send receipts, or follow up with helpful information without needing to ask for phone numbers or emails again.

3.Two-Way Conversations, Citywide Reach

Yett enables meaningful communication, not just between brands and individual users but across the city. Shoppers can message stores directly within the app. Businesses can also send one citywide broadcast per week to promote major offers or new launches. This creates the perfect balance between reach and respec.

Yett gives businesses the tools to personalise, while giving shoppers the power to control how and when they engage. That’s the future of offline retail — personal, respectful, and privacy-first.

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